Due to the impact of COVID-19 we have decided to close our Waikiki store until further notice. Mahalo for your understanding.
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Featured Brand Spotlight

Honi Pua Featured Brand
Angels By the Sea Angels By the Sea
Angels By the Sea

Hawaii Based Resort Wear design to bring out "Resort Vibes" with their fun, flowy, and fashionable designs.
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paradice found paradice found
Paradise Found

Paradise Found carries on the Hawaiian tradition by manufacturing the highest quality, most authentic versions of the islands favorite designs.

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Pacific Legend Pacific Legend
Pacific Legend

Pacific Legend Apparel sells a fusion of traditional Hawaiian styles, colors, and patterns that uniquely represent Hawaii like no other.
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Hilo Hattie Hilo Hattie
Hilo Hattie

A staple in Hawaiian fashion since 1963, offering traditional Hawaiian clothing for individuals and families in a variety of prints and colors.
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Reyn Spooner Reyn Spooner
Reyn Spooner

Reyn Spooner Hawaiian shirts celebrate the past in authentic patterns that recall the nostalgic heyday of Hawaii's most famous product.
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Jams World Jams World
Jams World

Known for bright color and unique prints, Jams World has been creating Great Clothes for Real People since 1964.

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New Arrivals

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Lookbooks and Guides

Product Collections

Hawaiian Shirt Collection

Hawaiian Shirts Collection

Womens Hawaiian T-Shirt Collection

Women's T-Shirt Collection

Recent Customer Reviews

Purchased Item:  Aloha Outlet Assort Hawaiian Men'sT-Shirts Set of 4 Aloha Set XL

Rating:
from Odessa, Missouri   05/26/2024
Loved the Tee's, would like to order again but can't find on web again. Going to have a quilt made but needed 30 shirts of my vacation places.

Purchased Item:  [Exclusive] Honi Pua Haku Lady Unisex Hawaiian Hoodie M

Rating:
from San Jose, California   05/25/2024
Love the sweatshirt, but the emblem is coming and gets lost in the gray.

Purchased Item:  Pu`ili (puili) $46.00 each for 1~4 pairs: / Dia. 7/8'' - 1'' (Slightly Thin)

Rating:
from San DIego, California   05/25/2024
I ordered a thin puili because I have small hands, it is lightweight and easy to handle. It also comes with an instruction manual and warranty, which is nice.

Purchased Item:  Pu`ili Case Multiple Colors 143

Rating:
from San DIego, California   05/25/2024
It's made of Hawaiian cotton and I love the pattern.

Purchased Item:  Waimea Casuals Tropical Garden Black 100% Cotton Men's Hawaiian Shirt XL

Rating:
from Laurel, Maryland   05/25/2024
The color is livelely on this one. I love it.